A Journey to Happiness
Discovering Well-Being through Tourism
by
Book Details
About the Book
What if tourism wasn’t just about travel—but a pathway to collective well-being?
A Journey to Happiness: Discovering Well-Being through Tourism explores the powerful connection between tourism and the quality of life for both visitors and residents. What begins with a local initiative in Guayaquil, Ecuador unfolds into a global inquiry into how tourism affects happiness—economically, culturally, socially, and environmentally.
Blending compelling personal experiences with decades of research, Dr. Robertico Croes examines the promise and peril of tourism in destinations from Aruba to Latin America and beyond. He reveals how tourism can create jobs, improve infrastructure, and boost economies—but also perpetuate inequality, strain resources, and erode cultural identity. The book challenges the traditional focus on tourist numbers and revenue, instead advocating for policies that place human well-being at the heart of tourism development.
Grounded in sustainable development principles and supported by vivid case studies, A Journey to Happiness offers a multidimensional framework for understanding tourism’s true impact. It is essential reading for tourism professionals, policy makers, academics, and socially conscious travelers who believe tourism should serve people—not the other way around.
Redefine what meaningful travel looks like. Begin your journey today.
About the Author
Dr. Robertico Croes, an esteemed professor at UCF Rosen College of Hospitality Management, is renowned for his expertise in tourism economics and management, with a focus on advancing human development in economically constrained regions. Serving as Editor for the Rosen Research Review, he’s authored six books, including “Small Island and Small Destination Tourism” and “A Modern Guide to Tourism Economics,” alongside over 100 publications and contributions to numerous books and industry reports. Notably, his work has earned him a spot among the top 2% cited authors by Stanford University. Dr. Croes’ impact extends beyond academia. He co-authored a pivotal report on coastal and marine tourism sustainability presented at the United Nations Ocean Conference. His leadership of the Infectious Disease and Travel Health Project, backed by significant funding, underscores his commitment to addressing contemporary challenges. His tenure at UCF Rosen College showcases versatile leadership roles, from directing the Dick Pope Sr. Institute for Tourism Studies to serving as Associate Dean and department chair. His expertise spans econometrics in hospitality, tourism demand analysis, and assessing tourism’s economic impact, particularly in fostering sustainable development and poverty alleviation. Dr. Croes’ global influence is evident through presentations in numerous countries and prestigious conferences worldwide. Recently, he was invited by the President of the United Nations General Assembly to participate as a speaker in the High-Level Thematic Event on Tourism, as part of the first-ever United Nations General Assembly Sustainability Week, at the UN Headquarters, New York. He has also provided consultation services internationally, contributing to tourism master plans and strategic advisement in various nations. With a funding track record exceeding $14 million and numerous accolades, including research awards and editorial board positions, Dr. Croes is a beacon in his field. His career trajectory, from governmental roles in Aruba to academia, reflects a commitment to public service and scholarly excellence. His values shine through his dedication to mentorship and knowledge sharing, leaving an indelible mark on both academia and policy, positively impacting communities worldwide. https://hospitality.ucf.edu/person/robertico-croes/